University of Dar es Salaam School of Journalism and Mass Communication (UDSM-SJMC)
  • Yearbook 2019
  • SJMC main website
  • Yearbook on Media Quality in Tanzania
    • Rationale for Yearbook on Media Quality
    • Executive Summary
  • General Outline
    • What are the quality criteria of the Yearbook?
    • Definitions of quality criteria
    • Sample of the Yearbook
    • Methodology
  • Quality Index
    • How the index is computed
    • Results of the index
  • Results
    • Summary Results
    • Context of reporting – Media driven or official calendar?
    • Topical profile
    • Multiple Sourcing
    • Female sources
    • Number of Perspectives
    • Viewpoints
    • Opposing viewpoints
    • Viewpoints critical to government
    • Right of reply
    • Coverage of root causes
    • Putting figures in good context
    • Structure in stories
    • Historical background
    • Urban and rural
    • Local or national story?
  • Recommendations
  • Short description of media houses involved
  • Downloads
  • What the media report about us
  • Archives
    • Yeabook 2017
    • Yearbook 2018
  • Contact Us
© UDSM-SJMC.
The Yearbook on Media Quality in Tanzania is supported by the Swiss Agency for Development and Cooperation in Tanzania (SDC).
University of Dar es Salaam School of Journalism and Mass Communication (UDSM-SJMC)
  • Yearbook 2019
  • SJMC main website
  • Yearbook on Media Quality in Tanzania
    • Rationale for Yearbook on Media Quality
    • Executive Summary
  • General Outline
    • What are the quality criteria of the Yearbook?
    • Definitions of quality criteria
    • Sample of the Yearbook
    • Methodology
  • Quality Index
    • How the index is computed
    • Results of the index
  • Results
    • Summary Results
    • Context of reporting – Media driven or official calendar?
    • Topical profile
    • Multiple Sourcing
    • Female sources
    • Number of Perspectives
    • Viewpoints
    • Opposing viewpoints
    • Viewpoints critical to government
    • Right of reply
    • Coverage of root causes
    • Putting figures in good context
    • Structure in stories
    • Historical background
    • Urban and rural
    • Local or national story?
  • Recommendations
  • Short description of media houses involved
  • Downloads
  • What the media report about us
  • Archives
    • Yeabook 2017
    • Yearbook 2018
  • Contact Us
HomeResultsContext of reporting – Media driven or official calendar?

Context of reporting – Media driven or official calendar?

On average, reporting based on the official calendar remains above half of all reporting (58%), but decreased slightly, by two percentage points. Behind the general trend is an opposing development amongst media types. National radios considerably enlarged reporting based on their initiative (by +12% points) but the newspapers’ initiative decreased. TV and local radio experienced only a very small increase.

Context of reporting